A blog is a great marketing tool, if you follow a few guidelines! Does everyone need a blog? Short answer: no. Need is a strong word. A blog can enhance a business website by keeping it fresh and adding interest, but it’s not critical that you have a blog. If… Continue Reading Do you need a blog on your website?
Before you make any changes to your website, especially when changing themes or updating plugins, you need to make sure you back up the current version. Why it’s important to back up your site We’ve all been there. We edit a Word document to perfection, or make beautiful changes to… Continue Reading How to back up your website
What is PHP? PHP is the code that your WordPress site is built on – both the back end of your site and the templates that keep it looking good. It’s an open source coding language, and the good news is that you don’t need to know PHP to build… Continue Reading Is your PHP up-to-date?
Finding keywords doesn’t have to be hard! You know you need keywords to help people find your website, but do you know how to come up with them? It’s not a complicated process, but be careful! You could find yourself bogged down in the art and science of it! The… Continue Reading The easiest way to find keywords
A mailing list may be one of the most overlooked marketing tools in the business toolkit. Feared by many, and misunderstood by some, we’ll look at whether or not you could use a mailing list for your business. Let’s talk marketing for a sec … Let’s be honest, some people’s… Continue Reading Do you need a mailing list?
Why do I need to add users to my site? There are a few reasons you may want to add a new user to your WordPress account. You may want to add another administrator to your site to help you with admin tasks. It’s always a good idea to ask… Continue Reading How to add a new user in WordPress
We all love plugins! They give our WordPress sites functionality and save us from having to hire expensive developers, or learn how to write code ourselves. They’re usually free or very inexpensive, and there are literally thousands to choose from. But plugins are not “set it and forget it”. There’s… Continue Reading All those unused plugins!
We could get deep into keywords. REALLY deep. But I won’t do that here. We’ll take a super-quick look at what keywords are, why they matter, how to find yours, and how you can use them to your benefit. Keywords are the words that you would use to describe the… Continue Reading What’s up with keywords?
Can you believe we’re almost half way through the year already? And the last three months have been spent in pandemic-mode. I’m holding out hope this pandemic will be over by Christmas. Whether you’re loving your time at home, or itching to get out more, it has been a good… Continue Reading This one time at WordCamp …